Congratulations to our 2021 European Content Awards finalists!
Retail Content Campaign of the Year
Big Brand Ideas & American Golf – Home in one
Digitaloft & Cosmetify – The Cosmetify Index
Elephate & Nutridome – Boosting Organic Traffic Revenue with Content
Elephate & wOkularach.pl – Organic Traffic Revenue Increased by Content Campaigns
Evolved Search & Tap Warehouse – Making a splash with a content-led strategy
Mindshare Greenhouse, Scrambled & Unilever NL – Making most of lock-down with #LekkerThuis
Rise at Seven & GAME – Winner Winner, Christmas Tinner
Upswing & Mega Image – When Content Drives ROI
Vertify & Carturesti – Writing a New Chapter for Romania’s Reading Habits
Vertify & Mobexpert – Giving “There’s No Place Like Home” a New Spin
Entertainment Content Campaign of the Year
33Seconds & Sky TV – #ArtIs For Everyone
Noise & NOW TV – Entertainment content campaign
Public Sector Content Campaign of the Year
There is no shortlist for this category, a winner will be announced online during the award ceremony on March 18th.
Travel / Leisure Content Campaign of the Year
Elephate & Triverna – Travelling in Winter
Motive PR & My Baggage – A Breath of Fresh Air
Rise at Seven & Parkdean Resorts – Dominating the Staycation Market Post-Pandemic
Stickyeyes & Etihad Airways – Experience it like you’re there
Trunk & Greene King – Match Day Feeling
B2B Content Campaign of the Year
Elephate & EFL – “Business and You” Corporate Blog Growth
IDA Ireland & Zenith – Turning the globe green on digital
Markethinkers & Avansas – Listening to the User’s Voice
Maze & Germains – Xbeet enrich 200 campaign
Mediaworks & Where The Trade Buys – Total Cost of Cancelled Christmas Markets
Speed Communications & BRITA – Life is Better Filtered
TCS – Repositioning our brand through unique client-orientated content
The Think Tank & Asendia – 7 Destinations Campaign
The Think Tank & NBS – Source Launch Campaign
Not for Profit / Charity Content Campaign of the Year
33Seconds & Earthtopia – Building TikTok’s Biggest Eco Community
Innovation Visual & the David Shepherd Wildlife Foundation – Pro Bono Website Rebuild
Roll Nine Productions, STACK Agency/MSQ Partners & Solace Women’s Aid – #MakeItStop
Trunk, Bambi Media, Weston Park & Sheffield Utd – Heidi’s Surprise
B2C Content Campaign of the Year
Adwise & edding – Keep Distance, Stay Connected
Big Brand Ideas & American Golf – Home in one
Big Brand Ideas & Halfords – Can you change a tyre?
Digitaloft & Cosmetify – The Cosmetify Index
Evolved Search – Driving Select Car Leasing’s performance to Pole Position
Motive PR & My Baggage – A Breath of Fresh Air
s360 & BAUHAUS – Topic Clustering
s360 & Eva Solo – Winning Branded Keywords
Vertify & Mobexpert – Giving “There’s No Place Like Home” a New Spin
Vertify & Veranda Mall – Retail Therapy Amidst the Pandemic
Finance Content Campaign of the Year
Blue Array & GoCardless – Gatecrashing the financial SERPs
Compare the Market & Digitaloft – Using Digital PR to Achieve SEO Success
Elephate & EFL – “Business and You” Corporate Blog Growth
Evolved Search & thinkmoney – Investing in the right Search agency pays interest
Evolved Search & Ocean Finance – Moving performance from the Red to the Black
ICS digital IG 16 Global Markets and 1.2 Million Monthly Visitors from Content Fuelled Strategy
Rise at Seven & Ask Traders
Whites Agency & Nationale Nederlanden Polska – 870% site traffic increase despite the pandemic and decreased interest in insurance
FMCG Content Campaign of the Year
INTREN & Lidl Hungary – Lidl Kitchen
Whites Agency & Henkel – Ask Team Clean to Make Your Life Easier: Community Building Content Campaign
Fashion Content Campaign of the Year
There is no shortlist for this category, a winner will be announced online during the award ceremony on March 18th.
Health Content Campaign of the Year
DWF & Dr.Max – Fighting Against Pain and Misinformation
Whites Agency & Medicover – Stay Healthy and Safe. Building a Community around Healthcare
Pan European Content Campaign of the Year
Hey Honey, HARMAN International & Volkswagen – Owning My Moment
ICS digital IG 16 Global Markets and 1.2 Million Monthly Visitors from Content Fuelled Strategy
The Think Tank & Asendia – 7 Destinations Campaign
Podcast / Audio Content Campaign of the Year
Borg Owilli & Essity – Essential Talks
Maze & Adrian Flux – Fuelling Around Podcast
Video Content Campaign of the Year
INTREN & Lidl Hungary – Lidl Kitchen
TCS video case studies – casting clients as heroes
Tech Nation Marketing Team & Jist Studios – (E)Mission Net Zero
Trunk & Greene King – Match Day Feeling
Trunk, Bambi Media, Weston Park & Sheffield Utd – Heidi’s Surprise
Whites Agency & PKO BP – We Play Together with PKO Bank Polski
Integrated Content Campaign of the Year
Adwise & edding – Keep Distance, Stay Connected
Core & An Post – Driving Effective Connection, Virtually, for the An Post Irish Book Awards
Hey Honey & Crocs Europe – Vladimir Cauchemar Collab
ICS digital IG 16 Global Markets and 1.2 Million Monthly Visitors from Content Fuelled Strategy
The Think Tank & Asendia – 7 Destinations Campaign
Social Media Content Campaign of the Year
33Seconds & Vauxhall – Switch It Up Loops
33Seconds & Vauxhall – Unbox Your World with Mokka
Adwise & edding – Keep Distance, Stay Connected
Core & An Post – Driving Effective Connection, Virtually, for the An Post Irish Book Awards
Dorchester Collection – #DCmoments Food Guides
Hey Honey & JBL – Step into the Circle
Noise & Brothers Cider – Social Media content campaign
Represent & Royal Highland Show – The Show Must Go On
Low Budget Content Campaign of the Year
Katie Thompson & Katie Lingo – #Write52
Motive PR & My Baggage – A Breath of Fresh Air
s360 & Eva Solo – Winning Branded Keywords
Visibility & Lexika – Content Marketing With Google Cloud Translation
Content Strategy of the Year
Elephate & EFL – “Business and You” Corporate Blog Content Strategy
Evolved Search – Driving Select Car Leasing’s performance to Pole Position
Evolved Search & Tap Warehouse – Making a splash with a content-led strategy
ICS digital IG 16 Global Markets and 1.2 Million Monthly Visitors from Content Fuelled Strategy
IDA Ireland & Zenith – Turning the globe green on digital
Rise at Seven & Parkdean Resorts – Dominating the Staycation Market Post-Pandemic
Tata Consultancy Services – A digital transformation content strategy
The Think Tank & Asendia – 7 Destinations Campaign
Upswing & Mega Image – When Content Drives ROI
Vertify & Veranda Mall – Retail Therapy Amidst the Pandemic
Influencer / Celebrity Campaign of the Year
33Seconds & Sky TV – Discussions On Trauma
Fluential & Adrian Flux Insurance – Becoming the Champions of the Industry
ROI Content Campaign of the Year
AmbitionABM – Grow your accounts the right way with AmbitionABM
Markethinkers & Avansas – Listening to the User’s Voice
Maze & Adrian Flux Insurance Services – How a Victorian Homes content campaign drove a 31% increase in insurance policyholders
Motive PR & My Baggage – A Breath of Fresh Air
Propellernet & Pour Moi – Digital PR to drive ROI
Vertify & Mobexpert – Giving “There’s No Place Like Home” a New Spin
Visibility & NaMaximum – Content Innovations for Boosting Both Revenue and ROI
Outreach Campaign of the Year
Digitaloft & Cosmetify – The Cosmetify Index
Elephate & VOX – Relationships and Meetings During the Pandemic
Evolved Search & thinkmoney – Investing in the right Search agency pays interest
Mediaworks & Collingwood Insurance – Creating a Unique Dataset to Drive High-Quality Backlinks & Increase Brand Awareness and Purchases
Motive PR & My Baggage – A Breath of Fresh Air
Propellernet & Scrap Car Comparison – Rage Yard, the ultimate ‘car-thartic’ experience
Rise at Seven & GAME – Winner Winner, Christmas Tinner
Verve Search & Buzz Bingo – Profanity on Film
Visibility & Visibility – Most Bizarre Things that Slovaks Searched for on Google
Crisis Response Content Campaign of the Year
Adwise & edding – Keep Distance, Stay Connected
Elephate & VOX – When Our Homes Became the Whole World
the tree & Anglo American – COVID-19 response
Sponsored / Advertising Content Campaign of the Year
Hey Honey, HARMAN International & Volkswagen – Owning My Moment
Trunk & Unibet – Hitting Bullseye with the PDC
Best Use of Data in a Content Campaign
Borg Owilli & Essity – Essential Talks
Digitaloft & Cosmetify – The Cosmetify Index
HomeToGo’s Inbound Marketing Team – 2021 Travel Trends: Data-Led Campaign Builds Trust in Travel after an Uncertain Year
Mindshare.Greenhouse, Scrambled & Unilever NL – Making most of lock-down with #LekkerThuis
Propellernet & PureGym – Real-time Keyword Research During Lockdown
Multilingual Content Campaign of the Year
Blue Array & GoCardless – Gatecrashing the financial SERPs
the tree & Arlo – European Strategic Content & Social Account
Collaborative Content Campaign of the Year
33Seconds & Vauxhall – Switch It Up Loops
the tree, INK & easyJet – easyJet Traveller
Trunk, Bambi Media, Weston Park & Sheffield Utd – Heidi’s Surprise
Best Platform / Technology / Tool for Content
There is no shortlist for this category, a winner will be announced online during the award ceremony on March 18th.
Best Content Series
Digitaloft & Cosmetify – The Cosmetify Index
Elephate & VOX – Content Series on Homes, Interiors & Emotions
INTREN & Lidl Hungary – Lidl Kitchen
Mikuláš Prokop – Visibility & Visibility – Most Bizarre Things that Slovaks Searched for on Google
Tech Nation Marketing Team – 12 Days of Scaleups
Trunk & Unibet – Hitting Bullseye with the PDC
Verve Search & Buzz Bingo – Betting on Entertainment Content for Creative Campaigns
Whites Agency & PAYBACK – LifeHacks for Extra Savings with PAYBACK
Rising Star in Content Award
There is no shortlist for this category, a winner will be announced online during the award ceremony on March 18th.
Small Content Marketing Agency of the Year
Hey Honey
Noise Media Group
Trunk
Uhura Digital GmbH
Large Content Marketing Agency of the Year
Evolved Search
Rise at Seven
the tree